Amazon & Starbucks’ Innovative Recruitment Strategies

by | Oct 18, 2018


Recently Amazon unveiled its new fifteen dollars an hour minimum wage for all U.S. employees. The plan will cost billions, but others are following suit.Two of the world’s biggest companies are trying to recruit new employees; and one of them is brewing up some stiff competition.

Recently Amazon unveiled its new fifteen dollars an hour minimum wage for all U.S. employees. The plan will cost the company billions but so far is keeping employees clocking in.

Now Starbucks is unveiling a smaller and more creative way to do the same thing. The coffee house is providing subsidized emergency backup child and adult care to employees through a new partnership with Care.com.

All 180,000 U.S. employees will get a free premium membership to Care.com; something that usually costs one hundred and fifty dollars a year.

In addition, they will have ten backup care days where they will pay one dollar an hour for in home care or five dollars an hour for in-center care.

Starbucks says this is a big concern among employees with many saying they’ve had to call in sick to take care of someone else. Now they can keep their paycheck and Starbucks keeps a full staff.

Image Source

Brian Banmiller

About Brian

CBS News Radio national business journalist Brian Banmiller has spent more than 40 years in the news industry, covering business, politics and the economy on television, radio and in print. Currently, his “Banmiller on Business” reports are delivered to an audience of millions nationwide.

Never miss an update.

Click “Like” below to get my latest updates directly in your Facebook feed.

 

Popular Reports, Articles & Videos

Latest CBS Radio Reports

Top Articles

Top Videos

CLOSE
CLOSE
Share This