Read Before You Retweet

by | Oct 2, 2020


Twitter is changing its policy—and that might mean a little light reading for you.

In June, Twitter began testing a prompt known as “Read the article before you retweet it.” The prompt shows up if you try to retweet a story you haven’t clicked on to read. According to TheVerge.com, Twitter says it wants to help promote informed discussion.

As anyone who uses the Internet knows, headlines can be misleading and often used as clickbait. Twitter says encouraging people to read the article they’re sharing is a way to stop some spreading of misinformation.

Since testing the prompt in June, Twitter is reporting that people are reading articles 40% more often after seeing the message. In some cases, people ended up not retweeting the article after reading it.

This isn’t the only feature being tested. The social media company is also testing something that would warn a user before they send something offensive.

All this comes as social media companies are under fire for the content on their platforms. But maybe it’s the users that are the real problem.

Brian Banmiller

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CBS News Radio national business journalist Brian Banmiller has spent more than 40 years in the news industry, covering business, politics and the economy on television, radio and in print. Currently, his “Banmiller on Business” reports are delivered to an audience of millions nationwide.

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