Always Hungry

In a rough economy your shopping might be limited to the basics. But no matter how bad things get people still need to eat.

At the recent Pebble Beach Food and Wine event sponsored by American Express Publishing, I sat down with celebrity Chef Wolfgang Puck. Since arriving in Los Angeles back in 1975, Puck has expanded his empire from his flagship Hollywood restaurant Spago to supermarket pizzas and frozen foods. Wolfgang says he wanted to create food that people could afford when money is tight.

"I really believe people have to eat and people love to drink so it will never go out of style. People might cut back on buying a new kitchen or buying a new car but I think they still like to enjoy great food and also if you work very hard all week long then you say you know what, let's treat ourselves to something good."

If you would like to see some of the behind the scenes action of Wolfgang and other celebrity chefs in the kitchen click on the video link. It's not often you get to leave the table for a first hand look at the masters at work.