Voice Shopping

by | Jun 22, 2018


Voice ShoppingOnline shopping is already hitting retailers hard, and soon you won’t even need a computer for your next purchase.

Voice shopping through Amazon’s Alexa or Google Home is gaining traction, and the companies are recognizing the shift in trends. According to a recent strategy survey, voice shopping is expected to jump from $2 billion a year today to $4 billion a year by 2022.

Right now the most commonly shopped items through the two devices are groceries, entertainment, electronics and clothing. And so far they are low consideration goods which means they are items people have purchased before and are familiar with.

But as people become used to the service companies hope to expand the offerings to include items such as insurance or financial services. In these cases Alexa and Google home will be able to talk through your options and shop around for the best deal. Eventually this type of technology will also take the place of call centers and customer service representatives. I

It looks like your next shopping spree is going to be powered by more than your credit card.

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Brian Banmiller

About Brian

CBS News Radio national business journalist Brian Banmiller has spent more than 40 years in the news industry, covering business, politics and the economy on television, radio and in print. Currently, his “Banmiller on Business” reports are delivered to an audience of millions nationwide.

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