Hooters is facing some stiff competition and it has nothing to do with the visuals.
Hooters, a restaurant chain known for attractive women in tight tank tops is seeing a slump in sales. So a restaurant named Twin Peaks is capitalizing on its down fall with some eye candy of its own, and a twist on the menu. The one big thing Hooters was missing was good, high quality food. Instead it served up chicken wings and french fries.
But Twin Peaks says these days everyone is a foodie and want well-cooked food with a variety of options when they go out to eat. They say people can no longer be fooled out of cash by women in skimpy clothes. So in addition to the attractive waitstaff, the menu offers items such as breakfast tacos, pot roast and chicken and waffles.
Plus, everything served is made from scratch. Now the eighty-one location chain is enjoying nine quarters of positive numbers and a five percent growth last year. It turns out the way to a man’s wallet is also through his stomach.
About Brian
CBS News Radio national business journalist Brian Banmiller has spent more than 40 years in the news industry, covering business, politics and the economy on television, radio and in print. Currently, his “Banmiller on Business” reports are delivered to an audience of millions nationwide.
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"The Technology Tornado: Media & Communications in the Modern Era"
See highlights from Brian's recent Ernst & Young "Continuing Education Conference" speech and hear directly from conference attendees.
Phoenix Convention Center
August 28th, 2019
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